Monday, September 11, 2023

Production Blog

 Hello again, it's me, Andrea! Today I will go over the production of my commercial. The platform I will be using to edit my commercial is called CapCut. The reason for this choice of platform is that it has many features that you don't get with other apps. Also, it's free! Who doesn't like free stuff? 

However, a roadblock has stumbled upon this journey. I realized I do not have sufficient pictures for the topics I want to mention within my commercial. So I have to end up switching some topics. Instead of debate, I will do travel trips. However, after this roadblock which I gladly conquered, I have sent all the pictures through my email so I could see it on my laptop. I've put them on the CapCut video form and I will be putting them into order from topic to topic. But then, here comes another dilemma. I'm having a hard time balancing the commercial about me and the things I love. I put more footage of other things than the actual me. You know what I mean? Like if there's no footage of myself, then the audience will be confused about who I am. So, this dilemma caused a new goal for me to conquer. Which is to start filming myself enjoying or experiencing the things I love. And as a person who doesn't really like filming everything, I find this quite interesting since I will get to cherish more memories by filming them.

Now onto the more editing side of the production, I want to convey the message of myself having a laidback and unique personality. I don't want anything with crazy transitions or very hyped music. I want something smooth, idealistic, just so cool in general. I can't find a word to describe it, but if it were a person, then Hayley Williams from Paramore but also with a mix of Lauryn Hill. And possibly Erykah Badu. I want them for the elements of this commercial because I reflect a little bit on all of them since I just love their music. It really does speak to me. Along with the smooth music, I want some neutral colorways. Tan, brown, white, gray and black. And a pinch of pink maybe to give it that pop of color and energy. Because since this is about me, I don't want to be dull since I also want to present more of my joyous side. I want to leave kinda of a cliffhanger type of feeling for the audience. I want to seem mature in my commercial, but not too mature to the point where I look boring, a good balance of who I am but giving it a mysterious touch. So, the audience could have the reaction of, "Who Is she? I would like to get to know her better". But that's all for now. 

Thank you for reading. 

Photo Reference: Pinterest



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